Principles and practice of marketing / David Jobber.

By: Material type: TextTextPublication details: London ; New York : McGraw-Hill, [1995]Description: xx, 745 p. : ill. (some col.) ; 25 cmISBN:
  • 0077079353
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415 .J5 1995
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Holdings
Item type Current library Call number Status Date due Barcode
books Harare Campus HF5415 (Browse shelf(Opens below)) Available 15001

Includes bibliographical references and index.

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